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Advisory Panel

Rick Hirschhaut, CLIPP, CAPS

Rick is the President and co-founder of Remodel Direct.   He has a history of success in developing, leading and growing home improvement consumer brands, dealer networks and franchised organizations.  He’s held both B2B and B2C senior leadership roles involving a variety of home improvement categories, including bath products, siding, windows, roofing, doors, window treatments and more.  He’s fostered long-term relationships with some of the largest home improvement retailers in the country. 
 
Rick is passionate about establishing and maintaining a culture that is professional, collaborative, data-driven, entrepreneurial and highly ethical.  His focus is always on providing customers with exceptional service experiences and long-term satisfaction.
 
Rick was one of the first home improvement professionals to earn both a CAPS (Certified Aging in Place Specialist) and a CLIPP (Certified Living in Place Professional) certification.  In 2013, the American Business Awards named Rick the Executive of the Year in Consumer Durable Goods.  He has appeared on “This Old House” and has been a featured remodeling expert in numerous industry and consumer publications over the past 25 years. Rick has earned both a BS and MBA.  He and his wife, son and daughter reside in the suburban Chicago area.












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